Trademark Infringement: Practical Tips for Protection, Enforcement and Damages

Trademarks are valuable assets for businesses. Companies and their counsels must establish policies to protect trademarks and enforce rights in cases of infringement. Key topics to be discussed: Establishing and maintaining TM rights The requirement to enforce rights against infringers Best practices for cease and desist letters Advising clients on damages assessments and the cost-benefit analysis of litigation Damages available for infringement and related strategies to maximize recovery Date / Time: May 20, 2025 2:00 pm – 3:00 pm Eastern 1:00 pm – 2:00 pm Central 12:00 pm – 1:00 pm Mountain 11:00 am – 12:00 pm Pacific Closed-captioning available