Location Data Evidence: From What the Data Is Through Its Collection, Usage, and Challenges in Litigation

Location data plays a pivotal role in today’s digital landscape, shaping everything from user experience to legal proceedings. With the growing reliance on location data across sectors, understanding its legal and regulatory implications is essential for compliance and risk management. This webinar delves into the fundamentals of location data, covering collection and storage methods, lawful processing under GDPR, and the importance of de identification, data aggregation, and pseudonymization for privacy compliance. Key consent and notice requirements will be examined, including protocols for data sales, targeted advertising, and opt-in policies for precise data collection. The session further explores the use of…