Earning the Call: How Attorneys Can Cultivate Trusted Relationships with Journalists

In today’s media landscape, journalists seek credible legal voices to distill complex topics. In turn, these opportunities allow attorneys to establish themselves as trusted sources and build their professional brand. This 2-hour program features an award-winning investigative broadcast journalist, Lori Jane Gliha, and Kristin Volk, a former investigative broadcast journalist and legal marketing director turned attorney. Together, they will guide attorneys through understanding the innerworkings of the media, communicating effectively, and navigating ethical obligations when engaging with reporters. Designed for litigators, law firm partners, in-house counsel, and communications teams, this program offers practical strategies for developing meaningful media relationships that…